Born in the heart of the UNESCO-protected Tequila production region, at the foot of the world-famous tequila volcano Volcan de Tequila, Rooster Rojo’s bold, attractive and irresistible personality is a marriage of the best in production traditions and cultural heritage, designed to achieve the ultimate expression of Mexican heritage and Mexican tequila.
Made from the finest 100% pure Blue Weber agave, Rooster Rojo is aged in controlled humidity to ensure a stable and sustainable process. Each batch is blended at “Fabrica de Tequilas Finos” distillery, located in the city of Tequila, to ensure a consistent and delivered-to-perfection taste palate.
The brand symbol – the Red Rooster is a very special bird in Mexico: it is a sign of the sun and signifies luck, courage, heroism and cultural pride. The Rooster has been a part of the very national identity of Mexican culture for hundreds of years.